Tickford Racing’s hardworking crew will now be complemented with hardworking gear, as leading workwear and underwear producer TRADIE has aligned with the team to become the official workwear partner of Tickford Racing. A brand that prides itself on providing comfortable, durable clothing that looks as good as it feels, the partnership unites TRADIE’s blue collar style with that of the blue-branded Tickford Racing programme.
Team principal Tim Edwards excitedly welcomed the team’s newest partners, which will outfit all Tickford Racing crew with pants and underwear for the race track and workshop.
“We’re thrilled to have TRADIE Workwear join the team,” said Edwards. “The TRADIE gear the team will wear are proven durable, high quality, and look and feel great. It’s the kind of gear that the crew can wear to the shop and to the pub, and now we’ll be taking it to race tracks across Australia. There’s the old saying that when the going gets tough, the tough get going, and we look forward to being Tradie Tough as we head to the next round.”
TRADIE General Manager Ben Goodfellow expressed his enthusiasm in the new partnership, which will also see TRADIE branding on all four Tickford Racing Ford Falcons.
“TRADIE Underwear & Workwear’s delighted to be on board with Tickford Racing,” said Goodfellow. “The team’s long history of success and great driving personalities are exactly what the TRADIE brand wants to be aligned to. With the whole crew kitted out in Made Tradie Tough Workwear and The Ultimate Toolbox Underwear there’s no question that further success is just on the horizon. Everyone knows the fastest way to success is through a comfortable set of banana hammocks.”
Tickford Racing and TRADIE next head to the track this weekend for the Sydney SuperNight 300, where they will contest Races 21 of the 2018 Supercars season at Sydney Motorsport Park, August 3-4.
About TRADIE Workwear
At Tradie Workwear we pride ourselves on the most comfortable Australian designed underwear and workwear guaranteed to be Made Tradie Tough. Tradie combines comfort, durability and quality for Workers from all Industries. Whether you’re working on a construction site, a local handyman or fresh apprentice we supply the best underwear and workwear for hard working men and women.