Robin Fenwick joins MB Partners’ Board of Directors

thumbMEDIA RELEASE: Mark Blundell Partners Limited today announce that Robin Fenwick, Founder and Managing Director of Right Formula Limited, has joined the MB Partners Board of Directors.

Fenwick joins Theo Paphitis, Mark Blundell and Ian Childs as the boutique, sports management company’s newest director and shareholder.

Fenwick has gained extensive experience of the sports marketing and sponsorship sectors through his time at Octagon sports agency, McLaren F1 and Hilton Hotels which enabled him to found Right Formula in 2009. A period of imperious progress has since followed for Right Formula and now the company works with reputable brands such as Pirelli, BskyB, Red Bull, BT and SAP to manage their relationships with their elite sports and entertainment properties.

Mark Blundell, CEO of MB Partners, comments, “Robin’s knowledge, expertise and understanding of the sports marketing landscape ensures that he is perfectly-placed to make a real difference into how we work with our clients, brands, partners and rights holders. I know I speak on behalf of the board in saying how delighted and enthused we are to welcome Robin to the team.”

“They say you shouldn’t mix business and pleasure but, as a long-standing friend of MB Partners, bringing Robin on board is a no-brainer,” says Theo Paphitis, MB Partners’ Chairman. “F1 and Motorsport are a huge passion of mine and I’m very excited about the opportunities that the four of us working together will bring to the track and beyond!”

Upon joining the company Fenwick comments, “I have always admired the way in which MB Partners manage their commercial partnerships. I am a firm believer that businesses today can grow significantly if they work with like-minded partners. I have a great deal of respect for Mark, Theo and Ian, and I am looking forward to working with them.”

Fenwick’s arrival also forms a strategic alignment between MB Partners and Right Formula. Sharing synergies in the industries that they work within, as well as they the way in which they work, this forged relationship between the two companies will strengthen their respective positions in the sports industries.