Hungry for more…Australian Family restaurant chain, Hogs Breath Café have signed as a key commercial partner for the remainder of the Australian V8 Ute Racing season.
Hogs Breath Café will retain their naming rights branding for Round 5 at the Wilson Security Sandown 500, Round 6 to be held at the Supercheap Auto Bathurst 1000, Round 7 at the Castrol Edge Gold Coast 600 and the final Round at the Sydney Telstra 500.
Each round will feature 2 live races and a post produced one hour programme through the Seven Network and Marketing Manager of Hogs Breath Café, Greg ‘Disco’ Miller, is excited to continue the relationship.
“This is such a great opportunity for Hogs Breath Café and we couldn’t pass it up. The V8 Utes is a superb Series, they are nonstop entertainment with a great branding package, which is an excellent match for us,” explained Miller.
V8 Ute Category Manager, Craig Denyer of SPHERIX, is looking forward to welcoming back Hogs Breath Café and their infamous pink Hogster.
“It’s a great way to continue their 25th Birthday celebrations, the Hogster brings so much fun to our paddock and that’s what we’re all about. They are a great fit for the category and always bring plenty of colour to each round, plus… we love their steaks,” said Denyer.
The V8 Utes will continue to feature Hogs Breath Café across the windscreens as they gear up to hit the track at the Wilson Security Sandown 500 this weekend (12 – 14 September)
Hogs Breath Café’ has over 80 franchises throughout Australia, starting in 1985 in North Queensland. The juicy steaks and luscious Hogs Rib’s collection is now available across the nation and the Company has been very successful in using a motorsport platform as part of the overall marketing strategy.
See below full V8 Ute Race Schedule:
Friday, 12th September Practice 1 10:05am
Friday, 12th September Practice 2 2:05pm
Saturday, 13th September Qualifying 9:05am
Saturday, 13th September Race 1 11:45am
Sunday, 14th September Race 2 9:10am
Sunday, 14th September Race 3 12:00pm
