BFGoodrich Tires Collaborates with Tire Stickers for Exclusive Customization Technology

BFGoodrich® Tires and Tire Stickers, a specialist in tyre customization, have teamed up to launch exclusive tyre decal technology on five BFGoodrich tyre lines.

Tire Stickers was established in 2007 and produces durable, high-quality sidewall decals for vehicle owners who want a customized look to their tyres.

The second-generation technology for these tyre decals was developed and offered exclusively with BFGoodrich® Tires through 2020. The tyre decals feature custom brand colors and align precisely with raised sidewall lettering on select BFGoodrich products. BFGoodrich teamed with Tire Stickers to perfect the alignment of decals with the tyre sidewall engravings.

Drivers who purchase tyre decals for their BFGoodrich® Tires can install them in minutes. Each purchase includes an installation kit and instructions. This durable, raised-rubber tyre lettering is a permanent solution that withstands normal on-road and off-road driving conditions, standard cleaning, and even power washing.

“BFGoodrich builds tyres for performance. We also like them to look good – and partnering with Tire Stickers on this technology helps our products stand out for performance and style,” said Carrie Woodward, BFGoodrich global consumer experience manager.

Custom tyre decals are available for the following BFGoodrich® Tire lines in white outline, solid white lettering and red/white/blue combinations:
BFGoodrich All-Terrain T/A® KO2 (select sizes)
BFGoodrich Mud-Terrain T/A® KM3

“People choose BFGoodrich tires because of their reputation and authenticity. They want their vehicle to be an extension of who they are,” said Harold Phillips, global general manager of the BFGoodrich brand.

“These colored letters are another way BFGoodrich enables these consumers to make their builds even more customized.”

BFGoodrich tyre decal kits are sold in sets of four or five (to accommodate a full-size spare tyre).

Prices range from $159 to $199 per set. Pre-orders began in November an0064will ship in January 2019. To shop for the decals, visit

To see high-resolution photos of the tyre decals and to view a video of decal installation, visit