Force India has uncovered a striking pink livery it will campaign during the 2017 Formula 1 World Championship.
The Silverstone operation has elected to change its colour scheme following the completion of a new sponsor arrangement with Austrian water technology specialists BWT.
Force India had originally launched the VJM10 in a familiar silver, orange and black livery.
Drivers Sergio Perez and Esteban Ocon will run crash helmets to mimic the team’s colour scheme at next week’s Australian Grand Prix.
“The arrival of BWT in Formula 1 is huge news and represents one of the most significant partnerships in our 10-year history,” said Force India boss Vijay Mallya.
“It’s a sign of how far we have come as a team with our strong results and completes a solid commercial performance over the winter.
“For 2017 our cars will sport a vibrant new colour scheme with a smart matte finish.
“Changing the colour of our cars is an indication of the strength of this new partnership and a real statement of intent from BWT as they begin their relationship with the sport of F1.”