Winterbottom renews personal deal with Monroe

Mark Winterbottom's race helmet

Mark Winterbottom’s race helmet

Just days after announcing a personal sponsorship deal with Target Australia, Mark Winterbottom has renewed his personal deal with Monroe Australia.

The Ford factory driver will continue to adorn Winterbottom’s racing helmet where it has been seen for the past three V8 Supercars seasons.

In a change for the 2013 season, Winterbottom’s helmet signage will appear in the new global Monroe brand logo colours of black and yellow.

Winterbottom will also continue his highly effective role as Monroe’s Safety Ambassador.

This announcement continues a long term association for Winterbottom with one of the world’s best known automotive brands.

“I enjoy being an important part of Monroe Australia’s marketing strategy but moreover to be able to use this sponsorship involvement to promote enhanced road safety,” said Winterbottom.

“Monroe is very active in this regard so it is great to have this Australian manufacturer on board again for the 2013 season.

“It is the start of a new era in V8 Supercars this year with the introduction of the Car of the Future and I have been working hard with our team to ensure that we come out of the blocks in top form.

“We have Nissan and AMG joining the Ford vs Holden battle as well, so it is bound to be a very interesting and competitive season. I can’t wait to get out there.”

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